eiSeries: Why Bitcoin Matters
In collaboration with MUSA
This workshop was a platform for students to learn and improve their knowledge and skill-sets on marketing products and services. Hearing from experienced entrepreneurs Max Sim, Founder, Brand Designer & Consultant of BPO [BePartOf] and Teh Yong Lin, CEO at Kravve, the students were also inspired to take their ideas beyond the bazaar.
Student Bazaar vendors were introduced to various marketing and branding concepts to help them create strategies to promote and enhance the marketability of their business products for a coming Bazaar. Each team were given the challenge to create a digital promotional poster and pitch to mentors who provided invaluable advice and insights on their creativity and innovation on branding.